More field notes.
Entries 073–096 of 228
What an Australian Winery Website Actually Needs
Most winery sites are beautiful brochures with no working front counter — the short list of things that actually need to work, and the long list of things that don't.
Why Your New Website Isn't Ranking Yet: The Honest Timeline (2026)
Six weeks after launch and still nowhere on Google — that's not the sandbox punishing you, it's indexing and authority doing what they always do. Here's the real timeline.
Why Isn't My Website Showing Up on Google? (Australian Guide)
Two completely different problems get lumped together as 'not showing up on Google' — not indexed, and indexed but not ranking. Here's how to tell which one you have.
Your Redesign Tanked Your Google Rankings: The Recovery Playbook (2026)
Traffic fell off a cliff the week the new site went live. Here's how to find exactly which pages lost their rankings, why, and the redirect work that gets them back.
Website Builder Price Rises 2024–2026: The Pattern Nobody Talks About
Shopify raised its prices 33% in one hit and told you about it. Squarespace and Wix didn't raise the sticker price — they renamed the plans instead. Same bill, no warning.
Webflow Pricing in Australia: Where It Stops Making Sense (2026)
Webflow's ad shows one number. A real Australian small business running it properly pays for a site plan, workspace seats, and a currency conversion — and the model is built to get expensive exactly when you're growing.
Traffic Down, Rankings Steady? Where Your Clicks Actually Went (2026)
Your rank tracker says nothing changed but sessions are down 20%. Here's how to read Google Search Console properly and find out whether AI Overviews took the click, or something else did.
Squarespace vs Wix vs Custom: The Honest Decision Guide (2026)
Squarespace, Wix and a custom build aren't three versions of the same choice — they're the right answer at three different business stages, and most owners pick based on the wrong one.
Shopify's Real Monthly Cost in Australia (2026)
Shopify's plan price is the smallest line on the invoice — apps, transaction fees and USD billing are what actually decide whether $56 a month is real.
Restaurant Booking Systems in Australia, Compared (2026)
OpenTable, Now Book It, SevenRooms, ResDiary, Tock — the real trade-offs for Australian restaurants, and why the choice matters more than the widget it plugs into.
Rankings Dropped After Changing Hosts? Here's What Actually Broke (2026)
Google doesn't punish you for moving hosts or domains. It punishes the broken redirect, the leftover noindex tag, and the certificate nobody tested — here's how to find which one it was.
Pub and Bar Websites in Australia: What's Worth Building (2026)
5,000+ Australian pubs, most running a Facebook page as their website — the menu, function room, and 'what's on tonight' features actually worth the coding time.
Direct Bookings vs OTA Commissions: What Your Website Is Worth
Every OTA booking hands away 15–25% in commission. Here's the maths on what one percentage point of channel shift is actually worth to your property, and what that means your website should cost.
Google Algorithm Update Hit Your Site? The Checklist Before You Panic (2026)
Your rankings dropped and Google won't tell you why — here's how to confirm it was actually an update, sit out the volatility window, and avoid the moves that make it worse.
Function Venue Websites: Turning Lookers Into Enquiries
Function venues hide the two things a host actually needs — capacity and price — behind an enquiry form, then wonder why the enquiries never arrive.
How to Audit Your Own Website in 15 Minutes (No Budget Needed)
Three free tools, fifteen minutes, and you'll know more about what's actually wrong with your website than most owners ever find out.
Squarespace Pricing Australia 2026: Real 5-Year Cost
Squarespace's Australia 2026 plans in the AUD figures Squarespace itself publishes — plus the hidden fees, the break-even point against a custom build, and which businesses regret which choice.
Core Web Vitals Suddenly Dropped: How to Find What Changed (2026)
The Core Web Vitals score you're panicking about and the one Google actually uses are probably two different numbers — here's how to find the real cause before you touch any code.
The Melbourne Cafe Website That Actually Brings People In (2026)
Good coffee and a pretty Instagram don't put you in the Google map pack. The three things a cafe website has to get right — hours, menu, and profile — before local search will actually send people through the door.
The State of Melbourne Tradie Websites 2026
Most Melbourne tradie websites are slow on mobile and quietly lose after-hours enquiries to a phone number where a quote form should be. The pattern, plainly.
Tradie Website Design Melbourne: What Converts (2026)
Most Melbourne tradie websites generate calls, not jobs. Here's what separates the sites getting $10k+ projects from the ones fielding $200 fence repair calls.
The State of Melbourne Dental Websites 2026
Most Melbourne dental practice websites are slow on mobile, route 'Book Online' to a plain contact form, and skip the schema that tells Google what they are.
Law Firm Website Design Cost in Australia (2026)
Australian law firm website costs range from $5,000 to $80,000+ depending on practice size, content depth, and whether the site is built to convert or just present.
How Much Does a Dental Practice Website Cost in Australia (2026)
Dental website costs in Australia range from $3,000 to $60,000+ depending on the practice type, booking integrations, and AHPRA compliance needs.
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